ESPN needs to do PPVs again

**gomez1012** Wed Aug 24, 2011 1:59 pm

Apparently something went terribly wrong with this card they chose to dump doing PPVs entirely

Reportedly did around 200k buys

If they used FNFs as their main platform and offered card like these again, it would be great for the sport IMO

http://www.eastsideboxing.com/news.php?p=2883&more=1

"We are thrilled to offer our fans such a high quality card - a truly great value for the avid and causal boxing fan," said Matt Murphy, ESPN senior vice president, broadband and interactive sales. "Our expertise in event production, coupled with the quality of Main Events cards, ensure viewers will receive excellent entertainment with our April 23 event. ESPN’s unique ability to cross-promote across our numerous multi-media platforms will benefit the entire boxing community, as well as our affiliates in their pay-per-view marketing efforts."

Main Events CEO Kathy Duva said, “Two world title fights, plus Shane Mosley and an intriguing heavyweight match-up for $29.95?! The big winners will be boxing fans.”

----
12-ROUND WBO WELTERWEIGHT CHAMPIONSHIP
Antonio Margarito (30-4, 21 KO’s) VS. Kermit Cintron (24-0, 22 KO’s)
WBO welterweight champ KO’d 13 of last 14 opponents

12-ROUND WBA LIGHTWEIGHT CHAMPIONSHIP
Juan Diaz (27-0, 13 KO’s) VS. Ebo Elder (22-1, 14 KO’s)
WBA lightweight champion Ranked #5 by the WBC

10-ROUND WELTERWEIGHT BOUT
Shane Mosley (39-4, 35 KO’s) VS. David Estrada (18-1, 9 KO’s)
Three-time world champion Ranked #2 by IBF

10-ROUND HEAVYWEIGHT BOUT
Calvin Brock (24-0, 20 KO’s) VS. Jameel McCline (31-4-3, 19 KO’s)
2000 U.S. Olympic super heavyweight In major sanctioning bodies’ Top 10

Another pipe dream....

Guest Wed Aug 24, 2011 2:06 pm

That was a pretty decent card.

**GrantZilla** Wed Aug 24, 2011 6:13 pm

The problem was, ESPN realy did nothing to promote that PPV. Sure, they had adds going on FNF which as we know is on ESPN2, not regular ESPN. That is pointless. Only hardcore fans watch FNF, and they already knew about the fight. FNF back then got like 200-300k viewers.

This is like when I said 24/7s have become pointless on just regular HBO. All you're doing is showing stuff to hardcore fans who already know about the PPV and have alread made up their minds on whether or not to get it.

For any PPV to be a success, you got to appeal to the casual fan. The ones that don't tune into FNF, or HBO to watch boxing programs.

Sponsored content

ESPN needs to do PPVs again

ESPN needs to do PPVs again

Re: ESPN needs to do PPVs again

Re: ESPN needs to do PPVs again

Re: ESPN needs to do PPVs again