HBO/ESPN Sign Deal

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HBO/ESPN Sign Deal

Post  Shaun on Tue Sep 11, 2012 3:33 pm

This will be excellent promotion. Especially with all of the football coverage right now.

http://espn.go.com/boxing/story/_/id/8366292/espn-hbo-agree-fight-related-content-deal

ESPN and HBO announced a boxing programming agreement Tuesday in which they will share content around major pay-per-view boxing events, starting with this week's Julio Cesar Chavez Jr.-Sergio Martinez bout.

ESPN will carry HBO's all-access 24/7 series prior to major fights, starting Thursday with back-to-back episodes of "24/7 Chavez Jr./Martinez" (9 p.m. ET, ESPN2, prior to a special edition of "Friday Night Fights" from Las Vegas). Also on Thursday, ESPN Deportes' "Golpe a Golpe" will preview the fight at 9 p.m. ET.

Chavez and Martinez fight for the world middleweight title Saturday at the Thomas & Mack Center in Las Vegas (9 p.m. ET, HBO PPV).

As part of the agreement, ESPN Deportes and ESPN3 (along with the WatchESPN app and XboxLive for Gold members) will show fighter weigh-ins, plus pre- and postfight news conferences, in addition to other fight-related content. And "SportsCenter," as well as ESPN Deportes, will have additional news and information around pay-per-view fights, including interviews with the participants.

The agreement includes shared content, cross-promotion elements, highlights and additional assets for multiple platforms on both ESPN and HBO.
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Re: HBO/ESPN Sign Deal

Post  Diego408 on Tue Sep 11, 2012 11:12 pm

This is very smart for HBO to get more exposure for boxing. There's way more MMA than boxing now.
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Re: HBO/ESPN Sign Deal

Post  powerpuncher on Wed Sep 12, 2012 2:35 am

this is really good. like you said shaun, with football on and everybody watching ESPN now, there will be a ton of exposure.
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Re: HBO/ESPN Sign Deal

Post  Gumby on Sun Sep 16, 2012 7:30 am

This is great. I thought the shorter 24/7 format worked well.
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Re: HBO/ESPN Sign Deal

Post  Soonermark890 on Sun Sep 16, 2012 12:53 pm

Thats awesome. Good week for boxing.

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